Showing posts with label frames. Show all posts
Showing posts with label frames. Show all posts

August 5, 2013

The Secret To Selling Frames

I sell a lot more frames than pictures in my antiques booth and when I did the series about selling antiques, "What Sells and What Doesn't", It seems many of you do too.



Pictures are hard to sell since they have to appeal to a customers specific style, color, taste, and decor.......


......But frames are a good seller!

  I previously used vintage sheet music or old copied pictures as a frame filler


The problem with filling the frames with anything, is that customers still thought I was selling a picture

So.....ARE YOU READY FOR THE SECRET????

Wandering around an antique store one day I saw a vendor had filled her frames with doilies....



Eureka.....Now the customers knew what was for sale.....THE FRAME, not a picture of sheet music or an old photo.  

As soon as I tried this I started selling frames like crazy!   I thought I would pass it on........I just can't keep a good secret!

Happy Selling!
Carol